Newspaper ad revenue will increase, says forecaster

Expect a 2.4% rebound in newspaper advertising in 2010, and continued single-digit increases over the next several years.

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Communications forecast for spending

VSS predicts that total communications spending will decline 1% in 2009 to $882.6 billion, but grow 3.6% per year over the next five years to over $1 trillion making communications the third fastest-growing sector of the U.S. economy over that period. Segments driven by end user spending and targeted marketing services are gaining even as traditional advertising is shrinking.

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