Archive for February 2010
By Douglas MacMillan for BusinessWeek
For all its success in search, Google’s efforts in social networking have fallen flat. Orkut, a community site Google started in 2004, has gained popularity in a limited number of countries, including Brazil. Dodgeball, a location-based game Google acquired in 2005, was shuttered last year.
Undaunted, Google is taking another shot at becoming a force on the social Web. On Feb. 9, Mountain View (Calif.)-based Google announced Google Buzz, a service for sharing short messages, images, videos, and links to articles on the Web.
Buzz mimics the look and many features of popular social media sites Facebook and Twitter. Because Google is adept at showing ads based on what a person does online, it may do a better job than other social networking sites at making money from advertising. And by making Buzz work with popular Google services such as Gmail e-mail, it may quickly gain large numbers of adherents. The verdict is out, though, on whether Buzz can do much to usurp the roles of Facebook and Twitter on the social Web.
The New Orleans Saints’ victory over Indianapolis in the Super Bowl was watched by more than 106 million people
Posted February 10, 2010on:
The New Orleans Saints’ victory over Indianapolis in the Super Bowl was watched by more than 106 million people, surpassing the 1983 finale of “M-A-S-H” to become the most-watched program in U.S. television history, the Nielsen Co. said Monday.
Compelling story lines involving the city of New Orleans and its ongoing recovery from Hurricane Katrina and the attempt at a second Super Bowl ring for Indianapolis quarterback Peyton Manning propelled the viewership. Football ratings have been strong all season.
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